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Over twenty years ago, I sat down at my first professional makeup chair with a kit I’d carefully curated, techniques I’d trained hard to learn, and absolutely no idea how much I still had left to figure out. That’s the thing nobody tells you about this industry — the craft never stops teaching you. After […]

Every so often, a client sits down in my chair and pulls out her phone to show me her inspiration — and I can tell instantly that the image has been heavily filtered, AI-generated, or edited beyond recognition. The skin is poreless. The lips are perfectly symmetrical. The cheekbones could cut glass. It’s a beautiful […]

Note: This post contains affiliate links. I may earn a small commission if you purchase through my link, at no extra cost to you. I only recommend tools I personally use in my kit. As a professional makeup artist, my goal is simple: help every client look and feel their absolute best. Whether you’re heading […]

Running a successful makeup artistry business takes more than just brushes and palettes—it requires organization, communication, and efficiency. Over the years, I’ve discovered a collection of tools that make managing my business seamless and allow me to focus on what I love: helping my clients feel radiant and confident. Let’s dive into the top business […]

How to Support My Small Business This Holiday Season The holiday season is here, and it’s one of the most important times of the year for small businesses like mine. Your support not only helps my business thrive but also allows me to continue doing what I love—helping people feel their most beautiful and confident. […]

At first glance, the true cost of a natural makeup look may seem like it should be lower, as it appears simpler and more subtle. However, did you know that creating a flawless natural look takes professional expertise, top-tier products, and time to ensure the makeup looks seamless and radiant?  Here’s why achieving a natural […]

In today’s visually driven world, professional photoshoots have become an essential part of capturing life’s significant moments, promoting personal brands, and showcasing businesses. Whether you’re planning on having a photoshoot done in a professional studio or outdoors, one thing remains constant: the importance of employing a skilled makeup artist.

In the world of makeup artistry, connecting with my clients and showcasing my skills is everything. One incredible tool that has transformed the way I engage with my clients and promote my services is email marketing. Through visually captivating newsletters, I can keep my clients in the loop, share my latest work, and ensure they […]

You will know that good time management is imperative to success as a small business owner. As a makeup artist, I have little time between client appointments to respond to inquiries or questions I get throughout the day. Honeybook is my saving grace. It has allowed me to continue to run my business when I […]