Makeup and skincare products don’t last forever. Using expired formulas can lead to skin irritation, breakouts, or even infections — and most of us hold onto products far longer than we should. Knowing when to replace your beauty products is key to keeping your skin healthy and your makeup performing its best.

How to Check Expiration Dates

Look for a small open jar symbol on the packaging with a number inside — for example, “12M” means the product is good for 12 months after opening. If there’s no symbol, use the timelines below as your guide.

Makeup Expiration Timelines

Foundation and Concealer — 6 months to 1 year

Liquid formulas typically last about a year, but if you notice a change in texture or smell, it’s time to let it go. Stick and powder formulas have a slightly longer shelf life and can last 12 to 18 months.

Powder Products (Blush, Bronzer, Eyeshadow) — up to 2 years

Because powders contain little to no water, they’re less hospitable to bacteria and tend to last longer. Replace them if a hard film develops on the surface or the scent changes.

Eyeliner — varies by formula

Pencil eyeliners can last up to 2 years with regular sharpening, which removes the outer layer and keeps the formula fresh. Liquid and gel liners should be replaced every 3 to 6 months — wet formulas are much more prone to bacterial buildup.

Mascara — 3 to 6 months

Mascara has one of the shortest lifespans in your kit. The pump-and-dip motion introduces air and bacteria into the tube repeatedly, which speeds up degradation. Clumping or an off smell are signs it’s time for a new one.

Lipstick and Lip Gloss

Lipstick generally lasts 1 to 2 years. Lip gloss breaks down more quickly due to its formula and should be replaced every 6 to 12 months. Changes in scent or texture are your cues.

Cream and Liquid Products (Blush, Highlighter, Eyeshadow) — 6 to 12 months

The higher moisture content in these formulas makes them more susceptible to bacteria over time. When in doubt, err on the side of replacing sooner.

Skincare Expiration Timelines

Cleansers and Moisturizers — 6 months to 1 year

Products with active ingredients like retinol or vitamin C may degrade even faster, especially once opened and exposed to air and light.

Sunscreen — 1 to 2 years

Expired SPF loses its ability to protect your skin effectively. Always check the date — this one is non-negotiable.

Serums — 6 to 12 months

Vitamin C and antioxidant-rich serums are particularly unstable and break down quickly. If your vitamin C serum has turned orange or brown, it’s already oxidized and past its prime.

How to Make Your Products Last

Storing and handling your products correctly can help you get the most out of them before they expire.

• Wash your hands before applying any product to minimize bacteria transfer.
• Store makeup in a cool, dry place — heat and humidity accelerate breakdown.
• Close lids tightly after every use to limit air exposure.
• Never add water or saliva to revive a dried-out product, as this introduces bacteria directly into the formula.
• Clean brushes and sponges regularly to prevent product buildup that can transfer back into your packaging.

If a product smells off, has changed color, or has an unusual texture, trust your instincts and toss it. A fresh routine means smoother application — and healthier skin.

Want personalized guidance on building a kit that works for your skin tone, lifestyle, and budget? I’m here to help. [Let’s talk →]